Start your storefront

1. This agreement

This Creator Agreement is between you (“you”, “the creator”) and Eran Kolran, a sole trader registered in Israel as a licensed dealer (עוסק מורשה) under number 060428604, of [STREET, CITY, POSTAL CODE], Israel (“we”, “us”, Verse·Shop). It applies from the moment you accept it and for as long as you have a storefront or unpaid earnings.

The Terms of Service, Content Policy, Copyright & IP Policy, Privacy Policy and Billing, Plans & Ink Terms form part of this agreement. Where this agreement conflicts with the Terms of Service in relation to your activity as a creator, this agreement prevails.

You accept this agreement by ticking the box marked to that effect and continuing. That tick is your electronic signature, has the same effect as signing on paper, and is recorded with the document version, date and time. You will not later dispute the formation, validity or admissibility of this agreement on the ground that it was concluded electronically.

2. Who can be a creator

You must be at least 18, or the age of majority where you live if that is higher, and legally able to enter this agreement. If you accept on behalf of a company or other entity, you confirm you are authorised to bind it, and “you” means that entity.

You must not be located in, resident in, or organised under the laws of a comprehensively sanctioned country or territory, and must not appear on any applicable restricted-party list.

You must give us accurate identity, tax and payout information, and keep it current. We may require verification before enabling payouts, and may withhold payouts until it is complete.

3. You own your words. What you give us is a licence.

You keep all copyright, moral rights and other rights in the poems, prose, artwork, images, storefront copy and other material you supply (“Your Content”). Nothing in this agreement transfers ownership of Your Content to us.

You grant us a worldwide, non-exclusive, royalty-free, sub-licensable and transferable licence, for the term of this agreement and the tail period below, to host, store, reproduce, adapt, typeset, reformat, resize, composite, translate technically, publicly display, publicly perform, distribute, print, manufacture and sell Your Content, and to have any of those things done by our production, logistics, hosting and technology partners, in each case solely in order to:

• operate your storefront and the Verse·Shop marketplace;
• produce, package, ship and support the physical products you offer;
• generate previews, mockups, thumbnails and print files;
• market and promote your storefront, your products and Verse·Shop itself, including in search listings, social media, email, advertising and press, with attribution to you where practical.

Adaptation here means technical and presentational adaptation — typesetting, cropping, scaling, compositing onto a product, colour management, file conversion. It is not a licence to rewrite your work.

Tail period. The licence survives removal of a listing for as long as needed to complete orders already placed, meet legal, accounting and dispute obligations, and to leave already-published marketing material in circulation where withdrawal is impractical (for example, a printed catalogue or an already-sent email). Archived copies may persist in backups on our normal retention cycle.

You also grant every buyer of a physical item ownership of that object, and nothing more. Buyers get no licence to reproduce, resell commercially, or make derivative works from Your Content.

4. AI-assisted designs

Where you use the AI design tools, an external image-generation provider produces a visual layer from a prompt derived from your verse, and our typography engine renders your text on top. The resulting composite is an “AI Design”.

As between you and us: you own Your Content within the AI Design (your words, and any artwork you supplied). You are granted a non-exclusive, perpetual, worldwide licence to use the AI-generated visual layer and the resulting composite in connection with your storefront and your products on Verse·Shop, and to reproduce the composite elsewhere for the promotion of your storefront. We retain all rights in our typography engine, templates, prompt-construction logic and compositing pipeline, none of which is licensed to you.

You understand and accept that the AI-generated visual layer is produced by a third-party model that we do not control; that the law on the ownership, copyrightability and infringing character of machine-generated images is unsettled and differs between countries; that identical or similar output may be generated for other users; and that we make no representation or warranty whatsoever that an AI Design is original, protectable, or free of third-party rights.

You are responsible for reviewing every AI Design before you publish it, and for not publishing one that reproduces a recognisable third-party work, trademark, logo, character, or a real person's likeness. The warranties and indemnity in this agreement apply to AI Designs exactly as they apply to anything else you publish.

Your use of the AI tools consumes Ink and is subject to the Billing, Plans & Ink Terms. Generation may fail, produce unusable output, or be unavailable. We do not guarantee any particular output, quality, availability, or Ink refund for output you dislike.

5. Your warranties — the core of this agreement

For every single item of Your Content, on each occasion you upload, save, publish or offer it, you represent and warrant to us that:

1. You are the sole author and sole owner of it, or you hold all rights and written permissions necessary to grant the licence in section 3 and to have it printed and sold worldwide.
2. It does not infringe or misappropriate any copyright, trademark, trade dress, patent, database right, trade secret, moral right, right of privacy, right of publicity or personality, or any other right of any person anywhere.
3. It is not, and does not incorporate, song lyrics, quoted passages, translations, images, fonts, illustrations, photographs or other material created by anyone else, unless you hold a written licence covering commercial print reproduction and worldwide sale, and you can produce that licence to us on request within seven days.
4. It does not use any third party's name, likeness, signature, voice, trademark, logo, slogan, brand, character, team or institution in a way that requires permission you do not have.
5. It is not defamatory, does not disclose anyone's private information, and does not breach any confidentiality obligation or court order.
6. It complies with the Content Policy in full.
7. Any material generated with an AI tool has been reviewed by you and, so far as you are aware, does not reproduce a recognisable third-party work or mark.
8. Nothing you publish is subject to a claim, dispute, encumbrance, exclusive publishing deal, agency agreement, or collective-rights arrangement that would prevent this agreement operating.

Public domain is not a safe default. Editions, translations, typographic arrangements and anthologised versions of old texts often carry fresh copyright. If you are not certain a work is free to use, do not publish it.

You further warrant that all information you give us — identity, address, tax status, payout details, storefront claims about your work — is true and not misleading, and that your storefront does not make claims about products, materials, sourcing, sustainability or endorsements that you cannot substantiate.

6. We do not check, and we do not have to

We do not review Your Content before it is published. We have no obligation to monitor, screen, verify, fact-check, or search for infringement, and we assume none by acting on any occasion.

We may, at our sole discretion and without notice, use automated or manual measures to detect content that may breach this agreement or the Content Policy, and we may act on the result. Any such measure is imperfect. We do not promise that it exists, that it runs, that it catches anything, or that it will continue.

The fact that content is live on the Service is not our approval of it, our verification of it, or a defence for you.

7. Removal, suspension, and repeat infringement

We may remove, delist, unpublish, edit, restrict, age-gate or disable any of Your Content, any product, or your entire storefront, and may suspend or terminate your account, immediately and without prior notice, where we reasonably believe that:

• it breaches this agreement, the Content Policy, or the law;
• a rights-holder has asserted infringement, whether or not the assertion is ultimately correct;
• it exposes us, a production partner, a payment partner or a third party to legal, regulatory, reputational or financial risk;
• there is fraud, chargeback abuse, self-dealing, or manipulation of sales, reviews or analytics;
• a production, payment or hosting partner refuses to handle it; or
• we are required to act by law, court order, or regulator.

We will normally tell you what was removed and why, and you may reply to info@myverseshop.com. We will consider a substantiated reply and may reinstate. We are not required to reinstate, to disclose our detection methods, or to identify a reporter.

Repeat infringement. We terminate the accounts of creators who repeatedly publish infringing material, in appropriate circumstances, as described in the Copyright & IP Policy. Two or more substantiated infringement notices will normally be treated as repeat infringement.

Removal for breach does not entitle you to compensation, and does not refund Ink spent on removed designs.

8. Your indemnity

You will indemnify, defend and hold harmless Eran Kolran, its affiliates, and their officers, directors, employees, agents, contractors and production partners, against any claim, demand, investigation, proceeding, loss, liability, damage, judgment, settlement, fine, penalty, cost and expense (including reasonable legal fees and the cost of recall, destruction or re-work of printed stock) arising out of or connected with:

• Your Content, including any allegation that it infringes or misappropriates a third party's rights;
• any breach of a warranty you gave in section 5;
• any breach by you of this agreement, the Content Policy, or any law;
• any claim by a buyer, a co-author, a collaborator, an estate, a publisher, a collecting society or any other person in relation to your work; and
• any tax, social-security or reporting liability arising from your earnings that we are required to pay or account for.

This indemnity is uncapped and survives termination. We may assume exclusive control of the defence and settlement of any claim covered by it, at your expense, and you will cooperate fully. You will not settle any such claim in a way that admits fault on our part or imposes any obligation on us without our prior written consent.

We may set off any amount you owe us under this indemnity against any earnings, balance or payout otherwise due to you, and may hold payouts while a claim is open.

9. Commission, pricing and earnings

You set your retail price within the range the platform permits. The base cost of production and shipping is set by the production partner and is not negotiable by you.

We charge a platform commission of 8% on each sale, calculated as described in your Studio at the time of sale. Payment processing costs, currency conversion, refunds, chargebacks and replacement costs are deducted or recovered as set out in this section.

Your earnings on a sale are recorded when the order is paid and are held for 14 days after shipment, to cover returns, replacements, chargebacks and fraud. Earnings become payable only after that hold and only once your available balance reaches USD 20.

We may reverse, deduct or withhold earnings in respect of any order that is refunded, charged back, replaced, lost, cancelled, fraudulent, or subject to an infringement claim, and in respect of any amount you owe us. If your balance is insufficient, the amount remains a debt payable by you.

Currency conversion for display and charging uses our published rate table. The rate applied may differ from any interbank or market rate. We are not a currency dealer and give no exchange-rate guarantee.

We may change the commission rate, the hold period, the payout threshold, product pricing rules and the currency table on reasonable notice. If you do not accept a change, your remedy is to stop publishing and close your storefront; changes do not apply to earnings already accrued.

Taxes. You are solely responsible for determining, reporting and paying any income tax, VAT, social security or other tax on your earnings. We may withhold where required by law and may ask you for tax forms or a tax residency declaration. Amounts we quote are exclusive of any tax you owe.

10. Your storefront

We host your storefront on a subdomain and, optionally, on a custom domain you control. You are responsible for your own domain registration, its renewal, and its DNS. We may withdraw custom-domain support on notice.

Your handle, subdomain and display name must not infringe a trademark, impersonate anyone, or be misleading. We may reclaim or change a handle that does, or that is dormant, offensive, or reserved.

You may collect email subscribers through your storefront. Those subscribers are collected into the Verse·Shop platform and you may only use them through the tools we provide, for messages about your work. You must not export them, sell them, or use them for unrelated marketing. You must honour unsubscribes immediately. Where we jointly determine the purposes of that processing, we will act as described in the Privacy Policy. You are responsible for the lawfulness of anything you send.

You must not use the storefront to sell anything other than the products offered through the platform, to route buyers to an off-platform checkout for the same goods, or to circumvent our commission.

11. Independent contractor

You are an independent party. This agreement does not create employment, partnership, joint venture, franchise, or agency. You have no authority to bind us, to make representations on our behalf, or to hold yourself out as our employee or agent.

You are responsible for your own equipment, costs, insurance and compliance. You decide what to write, what to publish, when to work, and at what price to sell within the platform's ranges.

12. Confidentiality and data

Non-public information we give you about the platform — pricing mechanics, unreleased features, security details, aggregated statistics — is confidential and must not be disclosed.

Buyer personal data reaching you through the Service (names, addresses, emails) is entrusted to you for the purpose of fulfilling and supporting orders and, where the buyer has opted in, for your storefront's mailing list. You must not use it for any other purpose, must not sell or transfer it, must keep it secure, and must delete it on request or on termination unless the law requires you to keep it. You must comply with applicable data-protection law in your own use of it.

13. Term, termination, and what happens if we close the Service

This agreement runs until terminated. You may terminate at any time by unpublishing your content and asking us to close your storefront at info@myverseshop.com. We may terminate at any time on notice, or immediately for breach, risk, or the reasons in section 7.

On termination of your account: your storefront goes offline; orders already accepted are completed; earnings already accrued are paid on the normal hold and threshold, less any amounts owed or withheld; unused Ink and any unexpired part of a paid plan are forfeited, except where we terminated without cause, and except where the Billing, Plans & Ink Terms or mandatory law say otherwise.

Discontinuing the Service. We may change, suspend or discontinue Verse·Shop, in whole or in part, at any time and for any reason. We are under no obligation to keep it running, to find a buyer for it, to transfer your storefront to another platform, or to provide migration assistance beyond the export described below.

If we decide to close the Service down entirely, we will — unless we are prevented from doing so by law, by a court order, by insolvency or similar proceedings, or by an event beyond our reasonable control — do all of the following:

1. give you at least 90 days' notice before the closing date, by email to the address on your account and by notice in your Studio;
2. keep your Studio available in at least a read-and-export state for the whole of that period, so that you can download your poems, designs, print files, product mockups, subscriber list and order history;
3. complete or refund every order already accepted;
4. pay all accrued earnings, including amounts still inside the normal 14-day hold, without applying the USD 20 minimum payout threshold, less any amount you owe us; and
5. refund the unused part of any paid plan period, and refund unspent purchased Ink at the price you paid for it. Earned Ink, which we granted to you at no charge, carries no cash value and is not refunded.

After the closing date the Service, your storefront and any custom-domain routing stop working, and your content is deleted or anonymised on the schedule in the Privacy Policy. Completing the five steps above is the full extent of what we owe you on a closure, and you agree that it is a fair and reasonable settlement of any claim arising from it.

Take the export when it is offered. Once the closing date passes we may no longer be able to retrieve anything for you, and after insolvency proceedings begin we may have no lawful ability to do so at all.

Sections 3 (tail period), 5, 6, 8, 9 (in respect of accrued amounts and set-off), 12, 14 and 15 survive termination.

14. Disclaimers and limits on our liability to you

The Service is provided to you “as is”. We do not guarantee any level of sales, traffic, visibility, revenue, uptime, search ranking, print quality, delivery time, or continued availability of any product, partner, feature, tool or of the Service itself. Nothing we say about potential earnings is a promise.

We are not a backup service and we are not your archive. Verse·Shop is a place to publish and to sell, not a place to store the only copy of your work. You are responsible for keeping your own copies of everything you write, upload or create — somewhere you control, and kept up to date. Please do this from the day you start.

To the fullest extent permitted by law, we are not liable for the loss, corruption, deletion, alteration or unavailability of any content, design, print file, mockup, image, subscriber list, statistic or record, however caused — including by our own act or omission, by the failure of a hosting, storage, payment or other third-party provider, by a security incident, or by the discontinuation of the Service. Where content is lost and we hold a usable backup of it, we will make reasonable efforts to restore it; making those efforts is the full extent of our obligation.

To the fullest extent permitted by law, we are not liable to you for indirect, incidental, special, consequential, exemplary or punitive damages, or for lost profit, revenue, sales, goodwill, data or opportunity.

To the fullest extent permitted by law, our total aggregate liability to you for all claims combined will not exceed the greater of (a) the commission we actually retained from your sales in the twelve months before the event giving rise to the claim, and (b) one hundred United States dollars (USD 100).

Nothing here limits liability that cannot lawfully be limited.

15. Governing law, disputes and general

This agreement is governed by the laws of the State of Israel, excluding its conflict-of-laws rules and the UN Convention on Contracts for the International Sale of Goods. The the competent courts of Tel Aviv–Jaffa, Israel have exclusive jurisdiction, and you submit to that jurisdiction.

You will first raise any dispute in writing to info@myverseshop.com and allow thirty (30) days for resolution before starting proceedings. To the extent permitted by law, disputes are brought individually and not as part of a class or representative action.

We may change this agreement. Material changes take effect after reasonable notice, and where the change materially affects your rights or obligations we will require you to accept the new version in your Studio before you can continue publishing. Continued publishing after the effective date is acceptance.

You may not assign this agreement. We may assign it to an affiliate or in connection with a merger, acquisition or sale of assets. If a provision is unenforceable it is severed or narrowed, and the rest stands. Failure to enforce is not waiver. This agreement, with the documents it incorporates, is the entire agreement between us about your storefront.

This agreement is written in English; translations are for convenience and the English text prevails.

16. Contact

Eran Kolran, [STREET, CITY, POSTAL CODE], Israel. Creator support: info@myverseshop.com. Legal: info@myverseshop.com. Copyright notices: info@myverseshop.com.